If you do set up an event at a store, it may sound obvious, but an author promoting their event on their own Facebook and twitter helps out a lot. We have our own ways to publicize an event to our customers, and we have our events listed in the newspaper weekly, but the more an author can say, “I’m going to be in this city, on this day,” the better our event turnout is going to be.
Archive for the ‘Advice for New Writers’ Category
Let’s talk about self-promotion and how it feels icky.
Yes, self-promotion is awkward to do the first time. Yes, it is very easy to do badly. But–it is incredibly important to your career. Someone asked, “Isn’t it enough to write a good story?”
When I told people at ConCarolinas that I’d gone from writing 2k to 10k per day, I got a huge response. Everyone wanted to know how I’d done it, and I finally got so sick of telling the same story over and over again that I decided to write it down here.
Today, when the dominant form of communication is email, it’s easy to go through your publicity campaign without ever hearing your publicist’s voice. This would be a mistake.
So let’s get back to that whole laughing at work-for-hire authors or trashing popular books or not understanding what a saleable novel is.
According to Carolyn’s research, aided by Google, there are about 288,355 books published every year by traditional publishers. Current estimates anticipate 800,000 books will be self-published this year. So how do you make your book stand out among literally a million titles?
This is why I started blogging more than ten years ago. I wanted to connect with and learn from writers who knew what the heck they were doing. I found those people online. I read their journals, commented in their posts, and eventually got to know some of them.
A couple of days ago I covered Facebook’s new direction, including both the potential large upside for writers and the accompanying privacy concerns. But what about Google+?
Honestly, it is difficult (although not impossible) to avoid strategies that don’t incorporate Facebook in some way, either through a personal account or through Facebook Pages, at least not for writers who have at least one novel published. Once you have fans, Facebook becomes logical since it has the largest user base, therefore making it much more convenient as a way for people to find you.
The logistics of slush piles demand ruthlessness, and stories that don’t intrigue the reader early on won’t get a second chance later. So, you’ve got your hook. It’s dramatic, it’s ingenious, and it’s free of typos. Your first two pages have been polished to near oblivion. Now what?