Archive for the ‘SFWA Blog’ Category

Get Personal with your Marketing Efforts

The words “online marketing” are fairly generic, since there are quite a few components involved with this business practice. Marketers (like myself) often utilize web analytics, social media, blogging, natural and paid search, online advertising, etc. For authors, online marketing may be a little more targeted to our writing and publishing efforts via social media and blogging platforms.

Research Tool: Google News Timeline

If you are writing fiction that’s set at any point in the real world’s history, the subject of research can take up countless hours of time. The nitty details can tie up you up while writing anything from alternate history to urban fantasy. Sometimes though, you just need to know a quick date to set the background of your story.

Check out the Google News Timeline, as a quick place to start your search.

Networking 201: How to “work a room”

When attending a social function–whether it’s a small gathering at someone’s home, or a political fundraiser, or a room party at a convention–you are being gifted with the opportunity to meet, mingle, and make contact with a wide variety of people. What I intend to do here is give some pointers on how to get the most out of any social gathering, whether you’re there for business or for pleasure.