Archive for the ‘Publishing Technologies’ Category

How Sci-Fi and Fantasy Authors and Publishers Can Take Advantage of Price Promotions

If you’re an author or publisher, price promotions are a powerful way to reach new readers and sell books.

How powerful? In 2015, price promotions on BookBub alone drove sales of over 20 million ebooks — and over 200 of the books with promotions featured on BookBub made it to The New York Times bestseller list.

In this post, we’ll explain how science fiction and fantasy authors and publishers can tap into some of that power and use price promotions to accomplish multiple book marketing goals.

Text Expansion Tools

by Aidan Doyle

Text expansion tools are a way to save time by using shortcuts for text you commonly type. For example, on my computer I type -em and it’s automatically replaced by my email address. When submitting short stories I have a standard cover letter template. I type -pubs and modify the template according to the market. If you’re an editor sending many similar emails, text expansion tools can save you a lot of time.

Getting Out of the Pubslush Slush Pile

by Caren Gussoff

We’re on the front lines of the changing publishing industry, and for all the insecurities that encompasses, we have a growing number of tools that help reach out and sell directly to fans. Of these tools, perhaps the one most successful has been the online crowd funding platforms.

Tools for Writers: Shelfari

Shelfari is, like GoodReads and LibraryThing, another social book cataloging website. Online book retailer AbeBooks owns a large percentage of the company. Users catalog the books they own or have read and can rate, review, and tag those books as well as discussing them on the site.

Five Tips to Improve Your Amazon Author Central Page

If you’re selling books on Amazon, you’ll want to set up your page in their Author Central program. Use your Author Central page to provide more information for your readers: upcoming events, a full listing of your books, pictures and videos, and even excerpts from your blog.